Loyalty & Rewards

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Restaurant loyalty programs that turn first orders into repeat orders.

Points, tiers, and rewards that run themselves, native to your Online Ordering site and Branded App.

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Why it’s Different

What's inside your restaurant loyalty program

A Reward They Actually Want

Customers see themselves earning a real dish, not an abstract number, the same reward system whether you run tiers, coupons, or exclusive perks.

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Birthday and win-back rewards

A customer's birthday, or 30 days since their last order? They get a coupon, automatically, in their language.

Native, not bolted on

Most mobile loyalty programs for restaurants live in an app of their own. Here loyalty status shows up right inside ordering, on every channel. No separate app, no separate login.

Three program types

Three different types of loyalty programs: points-based (redeem at thresholds), visits-based (10 visits = free entree), or spend tiers (Bronze, Silver, Gold). Custom earning rates and per-location configuration for multi-unit operators.

Flexible By Design

One-time codes, recurring promos, location-specific deals: % off, $ off, free item, or free delivery, with restrictions like minimum order or max uses per customer.

Messages that fire on their own

Loyalty triggers can go out over WhatsApp Business, with opt-in built in and templates written for restaurant use cases. Customers can opt out anytime. Welcome series after the first order, tier-up celebrations, win-back messages, and birthday rewards, all set once and left to run.

How to start a restaurant loyalty rewards program

Set the rules once. The system does the rest.

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Pick your program type. Points, visits, or spend tiers. Set the earning rate, like 1 point per $1 or $50 for a free entree.

Customers earn automatically. Every order across your channels counts toward loyalty. No extra step for the customer.

Triggers fire on their own. Tier upgrades, birthdays, and win-backs get the right message, at the right time, in the right language.

See the difference

Without Loyalty & Rewards

  • A first-time customer orders once, and you never hear from them again.

  • You recognize your regulars by face, but you cannot name them or count them.

  • Bringing someone back means paying for another ad to reach a customer you already had.

With Loyalty & Rewards

  • Every order identifies the customer and adds to their balance, with no extra step for them.

  • You see who your regulars are, what they spend, and when they stopped coming.

  • The customer who went quiet gets their coupon on their own, and comes back without ad spend.

A punch card in a drawer isn’t a loyalty program.

Most restaurants spend their marketing budget chasing new customers, while the ones who already know and love the food get nothing in return for coming back. Without a reason to return, a first-time visitor has no more pull toward you than toward the restaurant next door. A paper punch card doesn't fix this: it can't send a reminder, capture a phone number, or tell you who your best customers actually are.

Eatsy Orders Loyalty & Rewards turns every order into a step toward a reward the customer picked for themselves, tracked automatically, so returning becomes the obvious choice instead of something they have to remember on their own.

That is why customer loyalty programs matter, and why Eatsy Orders Loyalty & Rewards turns every order into a reason to come back.

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Loyalty & Rewards questions

What types of loyalty programs are supported?

Three: points-based (1 point per dollar spent, redeem for rewards), visits-based (10 visits = free entree, classic punch-card style), and tiered spend (Bronze/Silver/Gold based on annual spend). You run one program type per location, and can change it anytime.

How do customers redeem rewards?

At checkout. They see their points balance or tier in the cart, and unlocked rewards are auto-applied or available with one tap. They can also redeem in person: your team looks them up by phone or email.

Does loyalty work for in-restaurant orders, not just online?

Yes, if those orders run through Eatsy or a connected system. If you're on Shift4 POS for in-restaurant orders, those orders count too, through the POS integration: your customers' in-person purchases sync automatically to their Eatsy loyalty profile.

Can I send WhatsApp messages? Is that legal in the US?

Yes. WhatsApp Business messaging is supported in the US, with opt-in built in. Customers check a box at signup to receive messages and can opt out anytime by replying "STOP."

How do birthday rewards work?

Customers add their birthday at signup, optionally. On the morning of, they get a message with a coupon valid for the day or week. The reward is configurable, and Flamsy AI writes the message in their language with your brand voice.

Do customers need the Branded App for loyalty?

No. Loyalty works across Online Ordering and the Branded App. Customers identify themselves by phone number or email, and their profile stays consistent everywhere. The Branded App makes it a little more convenient, since it's always logged in, but it isn't required.

How do restaurant loyalty programs work?

A customer identifies themselves at checkout, by phone or email, and every order adds to their balance: points, visits, or spend toward a tier. When they cross a threshold the reward unlocks and applies itself at the next order. The restaurant sets the rules once; after that neither side has to keep track by hand.

How do I start a loyalty program for my restaurant?

Pick one of the three program types, set the earning rate, and let Flamsy AI draft the welcome, tier-up, win-back and birthday messages in English and Spanish. You review them before anything goes out. Most restaurants finish the setup in a single sitting, and it runs on the channels you already have.

Do you still have questions?

Go to learn & help

Turn first ordersinto repeat orders.

15-minute demo. We'll set it up with your menu, your colors, your locations.